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London Freeze – Snowboard World Cup

It has been a great weekend for ski and boarding events. Saturday morning I headed to the Metro Ski Show. The highlights for me were getting advice from Jenny Jones on my Salomon set-up (so going with either the Lark or the Lily Board – TBD). And having the chance to check out the World Resort Village. The boyfriend and I are planning a trip to Japan after hearing tales of immense powder (50ft of powder a season apparently!).

Then onto LG FREEZE at Battersea Power Station for the LG Snowboard FIS World Cup. A weird venue, with the derelict power station in the background, dark, eerie the type of location used for a gangster film. And it is here that the massive ski/snowboard jump in excess of 30-metres high has been constructed! Getting to the top of the jump looked scary enough to me! But the pro’s were pulling 1080s and double back flips, with the Finnish pro Peetu Piiroinen claiming first place in yesterdays immense LG FIS Snowboard World Cup.

The scene was buzzing and it was great to hang out in London with so many like-minded people. I met up with Luc (part of the Gumball family) and we head straight for the bar to see what we can blag. Luc is a pro at this and she gets us two complimentary vodka tonics.



I was well excited for the LG Air Bag Finals; after trialling the LG Air Bag at Milton Keynes and Bracknell, I was keen to see the finals. Alice Blake, (my co-rider) got through to the finals and I was so proud of her as she was the only girl in the competition. At just 16 years old, this was pretty brave as the run was as steep as, and having the pressure of a massive crowd.

I spoke to Alice after and she was buzzing from adrenaline (and one too many Relentless energy drinks!): “That was awesome, the run in felt almost vertical and was icy but I got the McTwists in (front flip with a 360).”

Asking Alice if she was intimidated by being the only girl she said: “No, the competitors were all so encouraging and it was a great atmosphere. You are aware of the crowd until it is your run and then you just focus on your trick.”

Alice won the latest LG phone for being the most daring and best girl. Being the only girl in the finals sealed her a winning status! But, we give her a high five as she beat all the other guys at Milten Keynes to secure herself a place in the finals at this event.

Luc and I then headed to see Trevor Andrew perform, after listening to his tracks time and time again when boarding it was a nice surprise to listen to his gig. We took some fun pictures at the Roxy Booth, checked out the Gumball cars, sampled a Yegameister (it would be rude not to), grabbed a crepe and headed home.

Thanks LG.


Watch all the highlights from London Freeze 2008 here!


Words by: Catherine Peck, Animal and Salomon sponsored rider.

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