Illustrated Innsbruck: Sophie Alda

words by Becca Allen

I have many illustrators, designers and artists who I admire but one of my favourites is Sophie Alda. I had the pleasure of featuring her in the magazine I used to work at and ever since I find myself continuously going back to her website to see what crazy and dreamlike paintings she has conjured up.

I cant take my eyes off of her pastel shades and beautifully ugly characters. Her surreal style helps me to daydream and think of a world away from the chaotic work stresses.

I would like to think one day when I make my millions (or more realistically thousands) I can get a place of my own and commission Sophie to cover my walls in her work, it will go perfectly with all the pastel hues of my crazy pot collection.

You can check out Sophie’s large collection of work here


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