Cycling in London is far from the safe side – especially because of huge bulky lorries, that are involved in over 50% of the deadly accidents involving cyclists. So the London Cycling Campaign asks all of you cyclists and bikers to take action to support their pledge to only use the best-equipped lorries and best-trained drivers to help stop cyclists being killed in the streets!
Written and directed by award-winning photographer and filmmaker, Klaus Thymann and featuring music by Hot Chip’s Alexis Taylor, the video is a call to arms for cyclists to back their Safer Lorries, Safer Cycling campaign.
Get involved! It only takes seconds and will help to make the streets safer.