Sew’n Sing X RVCA Spring 2013 Collection

The lovely ladies of Sew’n Sing have teamed up with the style wizards at RVCA for an uber stylish collection for Spring 2013.

UPDATE: Since this post or rather the image has turned out very controversial, here’s some background information on the whole shoot and the photograph below, from Sew’n Sing co-founder and model on the right, Erika Susperregui.

Community is key in the Basque Country, a beautiful piece of earth between France and Spain, surrounded by green hills and the blue ocean. The people there are a unique breed; unique in culture, language and lifestyle. Raised within this strong community, the two friends Eli Sáez and Erika Susperregui decided to create something that was them; something that united they passion for fashion and surfing: Sew’n Sing. Tired of searching for covers to fit their retro boards, the girls started making their own, by sewing together different fabrics, including stripes, floral prints and solid colour blocks. Their hand-made board and wetsuit bags embody individuality; a rarity in a world where everything is mass-produced.

The same philosophy now finds and outlet in the exclusive Sew’n Sing X RVCA Spring 2013 Collection. Carrying authenticity and individuality, these limited edition pieces were inspired by the ocean, surfing, friendship, art, music and a strong sense for the little details in life. Basics like denim shirts and pants get personalized with one kind of floral fabric, matching dresses and tops feature feminin cuts, and accessories like swim suits, pareos and bags supplement the women’s line. With this collection, the unique personalities of two brands merge only to create something uniquely new.


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