Oh yes you read correctly: Vans have bagged themselves the title sponsorship for the infamous US Open Of Surfing hitting Huntington Beach, California from July 20-28, 2013 this year and are running full throttle to make it the most exciting of their events yet! And they better be doing a good job, since this event is one of the last events on the ASP World Tour of Surfing for both men and women, with some last ranking points up for grabs to maybe tip the tide for the next World Champion… Plus of course a bunch of fun side events and other shenanigans such as a longboard event, bowl skate and BMX contests for girls and guys. For more details and in depth information read through the official press release below and hit up vansusopenofsurfing.com

Alongside the ASP World Tour stop, Vans will host the ASP Pro Juniors for men’s and women’s, prepping the field for the next generation of surfing to make their mark. Finally, rounding out the competitive surf arena is Vans’ unique longboarding event, the Joel Tudor Duct Tape Invitational presented by Pacifico, an innovative surf series that exhibits the expressive style and creativity of longboarding in its purest aesthetic.

From the shoreline to the street, the action continues to thrive with the introduction of a brand new bowl jam, the Van Doren Invitational. Featuring a $130K total prize purse, the contest is set to host the most talented and diverse crew of Pro and Amateur riders in skateboarding and BMX. Holding true to Vans heritage, the Van Doren Invitational is pleased to bring back BMX and women’s skateboarding events, along with the new Van Doren Shop vs. Shop bowl battle. In another exciting first for the Open, the inaugural Van Doren Invitational will take place in the first-ever all cement bowl on the sand in Huntington Beach, with a design inspired by the legendary bowlriders’ mecca, the Skatepark du Prado bowl in Marseilles, France. Fueling anticipation for the soon-to-be-announced line up of bands, House of Vans, the company’s Brooklyn-based music, action sports, art and street culture hub, will make its first appearance on the west coast as host of the Vans US Open music stage in Huntington Beach.

For the time in between the surf, skate and BMX action, Vans is proud to present the Van Doren Village, featuring the world’s largest photo booth, a Vans Custom Culture DIY art exhibit, and the Van Doren Kitchen, where event-goers can get BBQ burgers and hot dogs from Steve Van Doren himself. Other attractions include 100 interactive exhibits, autograph signings, DJs, giveaways, public skate and BMX course, movie nights, and a film premiere. With activities for everyone, the Vans US Open of Surfing will be the go-to event this summer.